Xerox
Campaign site about the future of communication, connection and work. The idea came through Xerox’s famous and beloved Super Bowl commercial — Brother Dominic. Of course, how Brother Dominic sets the page free has come a long way in the past 40 years. Today, he needs to not only make 500 copies of his manuscript, but he also must translate it into 35 languages, add personalisation and then share with colleagues across the seven continents. He once again performs what his boss, the Abbot, considers “a miracle.”
Set the Page Free is a collaboration of 14 celebrated and award-winning international writers and creative talents. A downloadable book will feature chapters by each of the contributors, which together tell the ultimate story of the modern workplace.